Updated: Aug 23, 2019
Everyone has a goal, same as, every business has a goal, it is nothing to hide, may be presented by different terms, however, we should know it as profit maximization. Many companies straggle how alien people, funds, resources, processes without having proper technological advancement.
Marketing automation is the technology that helps companies to streamline processes, automate the activities, and measure the effectiveness of marketing tasks and work flows smoothly by increasing operational efficiency while enhancing profit maximization. Read more http://www.sundayobserver.lk/2017/07/09/business/marketing-automation-way-forward